Case Studies

Orchard Chrysler-Dodge-Jeep Drives Up Customer Satisfaction with bridgeSpeak and Cantata Technology


bridgeSpeak® AR
All Automatic…
Speech Interactive Voice Response Communication System for Auto Dealerships

bridgeSpeak® AR
Don’t Just Talk to Your Customers – Interact!


bridgeSpeak AR Customer Testimonials

Holiday Auto Group – Dramatic Shift

“Our operator thinks she has gone to heaven; with the additional time she now has, we have trained her to handle due accounts payable. Our workload shifted so dramatically at our Dodge store that when our night operator left, we did not need to replace her.”

“In the first 30 days of use, we had our first Saturday sale using bridgeSpeak. We communicated this event to our customers with bridgeSpeak and sold 25 cars, the best we’ve ever done. Additionally, our Lube and Filter business is up 20%. This is a key component of long-term customer retention. And we’re receiving key CSI feedback from our customers’ messages on bridgeSpeak, so that we can stay ahead of any CSI issues before they get to the factory or another dealer.”
Jack Holden, Fixed Operations Director

Keeler Motor Car Company – Best Investment

“bridgeSpeak is the best investment we made all year. It has helped us lower our overhead and grow our revenue, and it has worked great with our customers.”
John Waterhouse, CFO

Dick Huvaere's Richmond Chrysler Dodge Jeep – Growth Without Extra Overhead

“In the first 2 days bridgeSpeak’s Auto Attendant was turned on, my receptionist came to me looking for more work. I was finally able to hand off the pile of work sitting on my desk waiting for her that she had been unable to attend to because she was tied to the phone. Customer reception has been great, and it is helping me continue to grow the business without adding more overhead. This is all in addition to the substantial revenue being generated by the outbound calls.”
Jim Simpson, General Manager

Clarkston Chrysler Jeep – Delighted with the System

“I have been delighted with both the system and the level of support we have received from bridgeSpeak. The system requires little, if any, increase to our workload. The customer mining functions are generating additional revenue that more than pays for the system."
Bob King, Service Manager

Taylor Automotive – $122,190 Revenue

Taylor Automotive Family captured approximately $122,190 in additional revenue in less than 45 days after its initial deployment of bridgeSpeak Automotive Retail. "We have had a seamless changeover to bridgeSpeak's software, and the initial results are well beyond my expectations.”
Steve Taylor, President


Real success in the world of dealerships is reflected by real results. Take a look at these results achieved by bridgeSpeak customers:

  • One customer captured $122,190 in additional revenue in less than 45 days after their initial deployment of bridgeSpeak AR.
  • One customer was losing up to 20% of their new car sales leads due to operators putting customers on hold during peak times. bridgeSpeak AR's Auto Attendant eliminated this problem by immediately routing and answering the calls.
  • Another customer experienced a 75% reduction in the number of operator-handled calls, leading to better employee utilization and improved customer service.
  • 100% tracking of all OEM (manufacturer) required customer follow-up, resulting in top percentage ranking in manufacturer zone for customer follow-up.